Product Design & Digital Strategy

I solve complex design problems through research, iteration, and human-centered thinking.

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Product design mockup

Featured Work

Mobile Banking Redesign

FinTech Startup – Product Designer

Process

Discovery through user interviews revealed friction in the mobile checkout flow. I conducted a comprehensive audit, created prototypes, and tested three design iterations with 50+ users across iOS and Android. Final design reduced checkout abandonment by 34%.

34%

Reduced Abandonment

12 weeks

Discovery to Launch

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Mobile banking app redesign
SaaS dashboard design

Enterprise Analytics Dashboard

B2B SaaS Company – Lead Product Designer

Process

Partnered with engineering and product leadership to redesign the core analytics dashboard for enterprise clients. User research identified key workflows, leading to a modular design system that reduced learning time by 45% while maintaining advanced capabilities for power users.

45%

Reduced Learning Time

8 components

Design System Created

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Wellness App Onboarding Flow

Health Tech Startup – Product Designer

Process

Redesigned the onboarding experience for a mindfulness app targeting busy professionals. Through A/B testing and behavioral analytics, we discovered that a progressive personalization approach increased completion rates significantly while improving user satisfaction scores.

68%

Completion Rate

4.8/5

User Satisfaction

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Wellness app onboarding

About

I'm Maya Chen, a product designer with 10+ years of experience helping tech startups and enterprises solve complex design problems. My approach combines strategic thinking with meticulous attention to detail.

I believe that great design is invisible—it removes friction and creates moments of delight. I specialize in research-driven design, leveraging user insights and data to inform every decision. Whether I'm designing a mobile-first experience for a consumer app or an intricate enterprise dashboard, my goal is always the same: solve real problems for real people.

Beyond design, I'm passionate about mentoring junior designers, contributing to open-source design tools, and exploring the intersection of AI and human-centered design.

Get In Touch

I'm always interested in hearing about new projects and collaborations.

Send Me an Email